Liuxue Town -- A breakthrough in International Student Recruitment

According to a recent report from the China Internet Network Information Center (CINIC), the number of Internet users in China increased 30% last year to 384 million. And the number is still growing daily. Liuxue Town, an innovative, online platform created by EduGlobal China in order to fill a gap in the international education market in China, is an online center that supports each step in the international recruitment process. For students, Liuxue Town represents a comprehensive destination – a resource, a community, and a pathway to their future international education goals.

Liuxue is a popular Chinese term referring to study overseas. Liuxue Town is a web portal designed to create a community for students who share the common goal of finding their best-fit international institution. It is a convenient and comprehensive online resource centre capable of guiding students through the study abroad process. Think of Liuxue Town as a online shopping mall, where every institution has its own store.

Benefits of a Liuxue Town Membership for the client:

Direct Access – Propel the institution’s recruitment in China forward through direct access to and communication with students in a dynamic online environment.

Ease of a “One-Stop” Solution – The comprehensive services to member institutions can include everything from promotions to application follow-up, more comprehensively than ever before. Clients can also receive catered membership which can be customized to include single specific services.

Market Insight – Clients receive reporting on data that is more trackable than ever before, allowing them to identify strengths and weakness in the recruitment process and diminish the potential loss from online interest and in-person consultation.

Promotional Tool – Gain significant exposure, reaching only the client’s target student market, through the Search Tools, Liuxue Town activities, and the Liuxue Town promotional campaign.

Actionable Platform – Provides an additional platform within Liuxue Town for online enquiries and applications in Chinese. Featuring the opportunity to submit enquiries or applications in multiple.

EduGlobal has made significant investments in a unified promotion strategy, designed to ensure Liuxue Town is the first stop for any prospective study abroad student. Consolidating the efforts of Member Institutions allows EduGlobal to reach a much greater portion of the student market, drawing them in to Liuxue Town and guiding them towards your institution.